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Português do Brasil When the subject is importation, one of the most common and most damaging misconceptions is the idea that you need a high investment to start. Is there a minimum value to import? Genco answers.
Many believe that only those with large capital can import products, resell them, and build a profitable business. But the reality is different.
The incorrect concept
If you still believe that there is a mandatory minimum value to import, you can put that perception aside now. There is no rule that determines how much you need to invest to start. In practice, you are the one who defines the size of your beginning.
And to prove this, we have countless clients who started with small orders, tested products, validated their markets, and, with consistency, now resell safely and generate increasing revenue in Brazil.
Why does this idea still exist?
This type of distorted perception persists for a few reasons, such as:
• Lack of reliable information;
• Fear of risk;
• Negative experiences from those who did not prepare adequately;
• Influence from people without practical experience in the matter.
Over time, these incorrect interpretations end up becoming mental barriers that prevent many people from taking the first step.
Starting small is strategic
Contrary to what many think, starting small is a smart choice. With a reduced initial investment, you can:
• Test suppliers and products;
• Learn the process with low risk;
• Understand your real profit margin;
• Build practical experience;
• Scale sustainably.
This is exactly how most successful import businesses are born: small steps, consistency, and vision.
What really matters to start importing
It's not the size of your capital that defines your success, but rather:
• Your planning;
• Your knowledge of the process;
• Your analysis of opportunities;
• The choice of reliable partners;
• The discipline to reinvest and grow.
When you understand this, you realize that the initial value is just a detail, not an obstacle.
So, do you want to grow or remain stuck in this incorrect perception?
If you want to start importing but are still held captive by the idea that you need a lot of money, it's time to re-evaluate this belief.
Start small, but start TODAY.
Every experienced importer you see today started exactly like you: by taking the first step.
Avoid mistakes when importing!
Having a specialized import consultancy can save you from many future risks. See what Genco Import & Export can do for you:
- Sourcing your product to find the best value for your product.
- Simulating all costs before you embark on this journey.
- Negotiating values with suppliers, freight forwarders, and customs brokers.
- Unifying all documents. Less headache for you!
- Closing the exchange rate for your process.
- Conducting inspections and issuing complete reports for your follow-up.
And much more!
Count on Genco for the best advisory for your imports.
Contact us and learn more about our services!
